Chinese Multimedia Product is Best in the World:
“Fossil Web” wins WORLD SUMMIT AWARD 09

2009-08-20

Salzburg/Nanjing (July 31, 2009). The Nanjing Institute of Geology and Paleontology from the Chinese Academy of Sciences attracts international attention for creating the world’s best e-Content. The multimedia product “Fossil Web” has won the World Summit Award (WSA 09) with an interactive website, which aims to meet the public needs for the understanding of life and earth through a cyber bridge between science and the public. It urges on attracting teenagers to learn about fossil, the mysteries of life and our planet.Moreover “Fossil Web” has on-line museums on fossils and nature history, showing and discussing news, pictures and stories about fossils and paleontology. For more information visit the homepage http://www.uua.cn/.

With this, “Fossil Web” has approximately outrun 20.000 other products and projects from 157 countries participating in the 4th edition of the WSA, the United Nations based contest for e-content and creativity in the Information Society.

The global contest on creativity generated content is taking place every two years as a follow-on activity to the UN World Summit on Information Society. This year 545 national finalists from the United Nations Member States were selected by 34 eminent e-Content experts in New Delhi.

The submitted projects were nominated in one of the eight WSA categories to receive global acknowledgement as the world’s Best in e-Content. Australia, Austria, Canada and New Zealand dominate this years winners list.

“In contrast to mass TV and newspapers, the new media do not concentrate in one country or one region; we do not see a digital Hollywood or digital Fleet street. Rather,the most interesting e-Contents come from smaller markets, and there from smaller players. They appear to be much more in touch with users and their communities. Local content, not global, triumphs in terms of quality” concludes from the Jury proceedings Peter A. Bruck, WSA Chairman.

The WSA is a global not-for-profit activity promoting the most outstanding achievements as a flagship partnership initiative of the UN’s Global Alliance for ICT and Development and in close collaboration with UNESCO, UNIDO, ISOC and a world wide network of partners.

WSA was started as an Austrian initiative in the framework of the United Nations World Summit on Information Society in 2003. Today, it is the world’s leading contest for excellence and creativity and e-Content production and a global hub dedicated to closing the digital content divide and narrowing the content gap between different regions of the world. Key sponsors of the WSA include the global Internet Society and Indigo Brainmedia – the leading and most innovative digital magazine from Latin America, which won the WSA in the e-Entertainment category in 2007 and since then entered into a long term visionary as the main supporter and sponsor.